Every country is gearing up to fight against the consequences of novel coronavirus with whatever they can. They are ready to face the number of challenges Covid-19 has come up with in the year 2020. And, India is no less affected, therefore, not behind the race to fight back. Despite the procurement experts making all attempts and trying hard and soul to bring the economy back to its stable condition, the food supply chain of India for fruits, vegetable and other regular essentials is facing some of the worst setbacks in the idle of a 21-day lockdown laid down nationally by the Indian government.

While the online grocery stores and food delivery stores are trying their best to hasten up their operations to deliver essential services and products to the masses, the food supply chain on a whole is trying to combat the loss caused due to the pandemic and to stay functional amidst the total lockdown claimed by the central government of India. The number of challenges is ample, and it ranges from lack of manpower to supply the regular essentials to lack of daily supplies coupled with the pressure imposed on temperature and agricultural food storage. Even when the traders and the consumers are fortifying for the worst, it is only the will power of the nation coupled with four factors that are redefining the country’s food supply chain.

Let’s look into the four main factors that are helping the nation to put up with the difficulties of the pandemic while still being productive.

1. Outlaw the export and import operations among countries

export and import

With the acceleration of the nation-wide well-being extremity and expediting number contamination from coronavirus since its emergence, the government of most countries has stepped forward to close the national borders and taken a desperate call to prohibit any type of import and export operation among them. The restrictions laid down by the governments of every nation has banned the cargo and passenger movement among the countries. This has not only impacted the sourcing consultants to stop nation-wide operations but, also has heavily crashed upon the economy and trade as industries and other manufacturing operations remain shut amid the lockdown. The complete lockdown has majorly affected the food supply chain and international trade exercises as these are the business sectors primarily dependent on the export and import of edible oils, vegetables, and fruits and other specific processes foods. Not to mention, this has resulted in a heavy loss in the capital due to the complete shutdown of the international supply chain, thereby leading to maximum scarcity for the Indian consumers.

2. A gradual enhancement in the number of perishable storage cells

enhancement in the number of perishable storage cells

The supply chain movements are awfully slowed down, rather have become stagnant due to the relatively slow movement of processed, raw, and perishable food items. The sluggish operations of the food supply chain have deeply affected the farmers, already fighting against fear of hammered agricultural production, resulting in the increased demand for adequate conditions and storage space for the wasted produce. This stops here. Apart from the fruits and vegetables, there are certain grains that have relatively less shelf-life that is occupying the warehouse spaces, both for regular and temperature-controlled storage.

3. Awareness of insufficiency among the population

food insufficiency

The sourcing consultants are highly aware of the shortage of food supply as farmers choose to stay indoors due to contamination due to the coronavirus. With this already piled up in the mind of the masses, the delays and uncertainty in the last-mile supplies have gushed up the heavy demand for such foods. Additionally, the tendency of people to replenish their food stock has led to the additional pressure build-up in the already stressed food supply chain operations. Besides vegetables and fruits, there are other essential and ready-to-eat food items, for example, bread, that has a comparatively shorter shelf-life. These food items are also scarce as people tend to buy them in bulk and stock up whenever they are available. This is going to be extremely detrimental for the food supply chain in the long run because of the perceived demand.

4. Last-mile delivery bottlenecks

The overall food supply chain is facing a number of bottlenecks due to the fear of spreading the virus and getting contaminated and the lockdown laid down by the government. A portion of the fear is also caused due to the shortage of manpower with last-mile delivery being the major bottleneck. With the bulk lack of manpower, precautions laid down at societies and closure of national and international borders, the restrictions on last-mile delivery have additionally hampered the already stressed situation.

With all these factors playing their major part, the procurement experts are trying to look for innovative ways to fight against the pandemic situation and bringing back the food supply chain in its normal form.

The frozen vegetables market has achieved remarkable growth in the past few years and continue to expand owing to a considerable shift in preferences towards shelf-stable ready-to-eat food as a result of the growing hectic life among working professionals, globally. Frozen vegetables have had their temperature reduced below their freezing point so as to preserve them for a longer duration while storage and transportation until they are finally consumed.

The unprecedented outbreak of the COVID-19 pandemic has led to a sudden pause in day-to-day operations as almost all the countries across the globe have proposed country-level lockdown and restricted basic activities. This panic situation has significantly surged the demand for frozen foods due to its property of higher shelf life and preservation of nutrition for a longer time as compared to fresh vegetables and foods. In addition, avoiding regular market visits during the pandemic has soared the frozen vegetable market.

This market research report provides in-depth information on trends, dynamics, revenue opportunities, competitive landscape, and recent developments in the global Frozen vegetable market. The historic years considered for the study are 2016-2018, the base year is 2019, the estimated year is 2020, and the forecast period is 2021-2025.

The global frozen vegetable market is expected to grow from USD 29.04 billion in 2020 to USD 37.53 billion by 2025 at a CAGR of 6.28%.

Global Frozen Vegetables Market: Market Dynamics

The global frozen vegetables market is at the expansion stage and is anticipated to showcase significant growth during the forecast period. The key drivers contributing to the growth of the global frozen vegetable market are the burgeoning working population coupled with an increase in disposable income, the inclination of consumer preference towards easily available, ready to cook foods owing to highly occupied schedules.

In addition, technological advancement in freezing techniques, growing retail network coupled with the incorporation of digitalization in a retail network provide great opportunities in augmenting the market during the forecast period.

However, challenges like inadequate cold-chain supply and growing concern about the nutrition values of the frozen vegetables among the consumers are the major restraining factors that curtail the growth of the frozen vegetable market.

 Global Frozen Vegetables Market: Segmental Analysis

The global frozen vegetables market is classified by product, end-user, distribution channel, and region.

Based on product, the global frozen vegetables market is segmented into asparagus, mushroom, green peas, corn, green beans, broccoli, others. The corn segment dominated the frozen vegetables market in 2020 and is anticipated to retain its dominance during the forecast period. This is attributed to the easy availability of corn coupled with large applications of corn and corn-based products in restaurants, and food outlets.

However, the mushroom segment is also expected to witness moderate growth during the forecast period due to rising demand in quick-service restaurants and food outlets.

Based on end-user, the frozen vegetables market is segmented into the foodservice industry and retail customers. The retail customer segment accounted for the largest market share in 2020 and is expected to hold the largest share during the forecast period. This is attributed to the immediate satisfaction and trial before the purchase option provided by this segment. The foodservice industry segment is expected to project lucrative growth during the forecast period owing to rising fast food outlets and quick services restaurants all over the world.

Distribution channel segment of the global frozen vegetables market includes e-commerce, retail stores, supermarket, and others.

The market is expected to grow at a faster CAGR across the supermarket segment.

Global Frozen Vegetables Market: Regional Analysis

Geographically, the global frozen vegetables market is classified into North America, Europe, Asia-Pacific, South America, and the Middle East & Africa.

Europe is the leading market for frozen vegetables followed by North America owing to the presence of key market players, high demand for vegetables, and growing consumer demand for convenient as well as fast-to-prepare foods.

However, Asia Pacific is anticipated to witness the highest CAGR during the forecast period. Rising urban population, increase in disposable income, rising preferences of frozen vegetables in everyday food among consumers in emerging economies such as China, India have stimulated and created the full potential for the growth of the frozen vegetables market in this region.

Global Frozen Vegetables Market: Competition Scenario

Key players in the global frozen vegetables market are Ajinomoto Co. Inc., Amy’s Kitchen, Inc, Ardo N.V., Aryzta AG, Bellisio Foods, Inc., Birdeye, Bonduelle Group, Brecon Foods Inc., Cargill Incorporated, Cascadian Farm Organic., Europastry S.A., FINDUS, Flower Foods, General Mills Inc., Goya Foods, Iceland Foods Ltd., JBS S.A., Kellogg Company, Kraft Heinz Company, Nestle S.A.

Critical Questions Answered in the Report

  • What are the key trends in the Frozen Vegetables Market?
  • How the market (and its various sub segments) has grown in the last four years and what would be the growth rate in the next five years?
  • What are the key strategies adopted by the major vendors to lead in the Frozen vegetables market?
  • What is the market share of the top vendors?

Research Methodology

The study extensively uses both secondary and primary research methodologies. More than 100 industry experts from different phases of the value chain (supply side, demand side, resellers/distributors, and independent consultants) were interviewed to gain key insights about the market and validate the research findings. Secondary sources referred for the research study include company websites, annual reports, paid database tools, investor presentations, webinars, blogs, news/journals, whitepapers, survey papers, associations, and government websites. All the collected data and insights were then processed using our proprietary data mining software that executes various algorithms to make projections for the forecast period.

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